How you can save Energy



Free Energy Economics

USA – China – A G2 For Climate and Economy?

China appears to view global warming as an economic issue, Obama’s administration is primarily focused on the current economic crisis as well, but climate change is also a serious crisis and a threat to the world’s economic system itself with all its present and predicted impacts. Don’t these global problems require an integrated economic and environmental strategy? The hypothesized summit between Barack Obama and the Chinese president, Hu Jintao, could be an important step to accelerate urgent actions needed both to face the global economic downturn and to build a solid climate pact.

China, in its last 5-year plan, sets targets to reduce national energy intensity (energy used per unit of GDP) by 20% between 2006 and the end of 2010. According to Deborah Seligsohn, China Program Director on Climate, Energy and Pollution of the World Resources Institute, this target seems to be realizable given their latest remarkable record (-1.8% in 2006, -3.7% in 2007, and -4.2% in 2008.) Last month Hillary Clinton met experts from the Asia Society and the Pew Centre for Climate Change that together wrote a report that could help the creation of this US-Chinese partnership on climate change. But the good examples from China, although not directly referred to CO2 emissions, and Obama’s ambitious plan on energy and climate will need decisions from other 13 countries (or federations such as the EU), including Russia, India, Japan to get 80% of world’s emissions “under control”. Nowadays the other 173 countries account for about 20% of total CO2 emissions, but population increase and old development patterns could dangerously increase their “pollution share” in the future: every nation will be then required to cut the CO2, but large amount of money are needed to do so. Where will our leaders take Dollars, Yuan or Euros these days?

Next steps: -264 days to COP15:
Two events along the path to Copenhagen will take place in Bonn from March 29th to April 8th: the 7th session of the AWG-KP (Ad Hoc Working Group on Further Commitments for Annex 1Parties under the Kyoto Protocol) and 5th session of the AWG-LCA (Ad Hoc Working Group on Long-term Cooperative Action under the Convention). As we can read on the UNFCCC website “this is the first of three planned negotiating sessions before COP 15 in December” and can hopefully prepare a good ground for delegations and political leaders to decide upon.

Written by Luca Marazzi on behalf of Responding to Climate Change.

For further information on Climate Change please visit the Responding to Climate Change website – http://www.rtcc.org

Article Source: http://EzineArticles.com/?expert=Luca_Marazzi


No Bailouts Necessary – Green Transportation

Unless you have been trapped in a cave for the last seven months you are well aware of the disaster overtaking the American automobile industry. Our government is using billions of taxpayer’s dollars to prop up an industry that has been one of the leading facilitators of numerous ills in our society, which will also take billions of dollars to repair, if it is even possible to do so. 

Air pollution which contributes to increased medical costs, urban sprawl, a negative balance of payments from importing oil and global warming can all be traced at least in part to our addiction to the automobile. Now that I’ve ranted about the autos effect upon our society I also greatly acknowledge that we all, myself included, greatly enjoy the mobility and freedom provided by the pernicious machine. We can’t live with ‘em and we can’t live without ‘em. What are we to do?

A lot has been written about the currently nonexistent plug-in electric car. This machine when it finally hits the market could help solve some of our problems but current pricing estimates place the car in the forty thousand dollar range. I’m sure of one thing, it won’t solve many problems if you don’t sell them and at that price I’d hedge my bets.

However, there is one personal transportation option on the market that fits into all of President Obama’s initiatives for energy self sufficiency, global warming (reduction of green house gases), health care (exercise and weight loss), environmental protection (reduction of air and water pollution), and infrastructure renewal.   That option is the Electric Bicycle.

The electric bike using lithium batteries (traditional lead-acid is very environmentally harmful) can go, depending on load factors and riding habits, roughly twenty miles at twenty miles an hour on one charge. It is almost completely silent, gives off no emissions, does not use foreign oil, does not require much room to operate or park, never needs a tune up and provides exercise. It eliminates many of the drawbacks of riding a traditional bicycle for basic transportation while having few of its own. I recognize that not many of us are hardy enough to ride a bike in the rain, snow or freezing cold but that applies as well to motorcycles, motor scooters and traditional bicycles. The electric bike can get you farther, faster without arriving at your destination soaked in sweat. It can operate in many places where other motorized vehicles cannot and makes taking hills a cinch. Riding five or ten miles to work is no big deal and you can simply pedal around bottled up traffic. Usually the lightweight batteries easily detach from the bike and can be carried into your place of work or school for recharging.

Some electric bicycles offer high tech extras such as LiFePO4 batteries that are good for a thousand recharges, regenerative braking that helps recharge the battery much as a Prius does, and internal gearing to generate more torque for uphill climbs. Most electric bikes use what is referred to as a hub motor. This is not a traditional gear or belt-drive motor but is built directly into the hub of one of the wheels. This motor contains two internal rings of opposing magnets that when power is applied causes the wheel to spin. Such motors need little service and never require oil changes, spark plugs or new belts.

Electric bikes come in several of styles. There are the traditional “beach cruiser” and mountain bike styles as well as electric folding bikes, tricycles and “road bikes”.   The electric folding bikes are particularly interesting. Smaller and lighter than a traditional bicycle, they easily fold up and fit into a car trunk and can be carried on a commuter or subway train with little effort. You can take the train to your stop, unfold the bike and pedal on your way. They are also useful for those who live in tight quarters and have no external place to store their ride.

For those of you that are moderately handy with tools, there are a number of electric bike kits on the market that allow you to adapt an ordinary bicycle into an electric bike. One company, Worldwide Electric Bikes, has a particularly well-designed kit that has many of the features I previously mentioned. These electric bike kits do not require a high level of mechanical ability to install. A few common hand tools, a basic understanding of how things go together and the ability to read directions is all that is required. However, if you don’t know the difference between a crescent and a hex wrench, you may wish to buy a pre-made bike or have someone install the kit for you. If you do choose to go the kit route, you can end up with a much more powerful and sophisticated bike for substantially less money than a factory built electric bike. 

Electric Bicycles in all forms have long been a staple of personal transportation in Europe and Asia where there are hundreds of thousands in operation. In the United States bicycles have traditionally been dominated by the toy or recreation market or for the dedicated enthusiast. In both Europe and Asia, cycling has been a traditional means of basic transportation. I believe that this is going to be more and more the case in this country. People are avidly seeking relief from the high financial and societal cost of automobiles. The electric bicycle, while not a panacea, is definitely poised to help provide a portion of that relief.

Electric Bicycles are inexpensive to purchase, require no license or insurance, have a negligible cost of operation and are totally “green”. So, what’s not to like?

 

http://www.worldwideelectricbikes.com

   


Noise and Vibration Control

Noise and vibration control is an issue that is much more common than one might originally think. In fact, it can creep up in the most unlikely of places. A good case in point is animal lab environments. Indeed, ALN Magazine recently ran an article titled “Noise & Vibration Considerations for the Animal Lab Environment.” Therein, the publication pointed out, “In the lab animal facility setting, noise, sound, and vibration affect the life cycle, interaction, and behavior of animals.” However, because “the impact of noise, sound, and vibration is a largely undocumented factor in the research,” it’s an often overlooked issue.

“If the sound pressure levels get too high,” the article continues, “there is a negative impact on animals and structures.” Vibration control, however, is just as important to these animals as noise control in that it “is a driving force behind radiated sound.”

Obviously, exposure to noise and vibration can be detrimental to an animal’s hearing, but the risks don’t stop there. “Sound and vibration can [also] have a physical impact on animals.” Even more startling, “Smaller animals are more susceptible to the affects of sound and vibration over time and will adapt or adjust accordingly. In some cases, mutations may result from exposure to undesirable conditions.”

How can animal laboratories mitigate these problems? The magazine notes, “The designers can control items that are constant disturbances that may greatly impact the animal community. Items within the designer’s control include ventilation system design, machinery vibration isolation, wall construction, lighting selection, and computer terminal placement.”

During the design process, animal labs may want to consult with a producer of custom-molded rubber and rubber-to-metal bonded parts for noise and vibration control. A world leader in the creation of rubber molding and rubber-to-metal bonded parts can help to create an environment that is not only safe for the animals being kept there but is also conducive to a healthy work environment for the people who are employed there.

The Vibro-Insulator line of isolators and mounts, in particular, aid in the control of noise, vibration, and shock. Selecting the right type of mount for an individual animal lab’s specific applications can prove tricky, however. That’s why consultation with an expert with reputable qualifications in rubber molding and rubber-to-metal bonding can be very beneficial.

Of course, once professional advice has been obtained, browsing the Vibro-Insulator catalog allows animal labs easy navigation so they can select the correct mount for their application. Rubber Vibro-Insulators come in a variety of styles and sizes to handle most vibration isolation problems. Most of the mount styles are designed to be used in either the compression or shear direction.
Selection of the proper Vibro-Insulator for a specific application boils down to a multi-step mathematical function that an expert can calculate for the lab or into which the lab’s design team can plug the following information:

1. The maximum load that must be supported.
2. The number of mounts supporting the load.
3. The frequency of the disturbing vibration.
4. Any restrictions on the size or style of the mount based on space limitations or assembly considerations.

Carmen Fontana is a Web Services Manager for Western Reserve Internet Services. Karman Rubber is a world leader in vibration control.


No Bailouts Necessary – Green Transportation

Unless you have been trapped in a cave for the last seven months you are well aware of the disaster overtaking the American automobile industry. Our government is using billions of taxpayer’s dollars to prop up an industry that has been one of the leading facilitators of numerous ills in our society, which will also take billions of dollars to repair, if it is even possible to do so. 

Air pollution which contributes to increased medical costs, urban sprawl, a negative balance of payments from importing oil and global warming can all be traced at least in part to our addiction to the automobile. Now that I’ve ranted about the autos effect upon our society I also greatly acknowledge that we all, myself included, greatly enjoy the mobility and freedom provided by the pernicious machine. We can’t live with ‘em and we can’t live without ‘em. What are we to do?

A lot has been written about the currently nonexistent plug-in electric car. This machine when it finally hits the market could help solve some of our problems but current pricing estimates place the car in the forty thousand dollar range. I’m sure of one thing, it won’t solve many problems if you don’t sell them and at that price I’d hedge my bets.

However, there is one personal transportation option on the market that fits into all of President Obama’s initiatives for energy self sufficiency, global warming (reduction of green house gases), health care (exercise and weight loss), environmental protection (reduction of air and water pollution), and infrastructure renewal.   That option is the Electric Bicycle.

The electric bike using lithium batteries (traditional lead-acid is very environmentally harmful) can go, depending on load factors and riding habits, roughly twenty miles at twenty miles an hour on one charge. It is almost completely silent, gives off no emissions, does not use foreign oil, does not require much room to operate or park, never needs a tune up and provides exercise. It eliminates many of the drawbacks of riding a traditional bicycle for basic transportation while having few of its own. I recognize that not many of us are hardy enough to ride a bike in the rain, snow or freezing cold but that applies as well to motorcycles, motor scooters and traditional bicycles. The electric bike can get you farther, faster without arriving at your destination soaked in sweat. It can operate in many places where other motorized vehicles cannot and makes taking hills a cinch. Riding five or ten miles to work is no big deal and you can simply pedal around bottled up traffic. Usually the lightweight batteries easily detach from the bike and can be carried into your place of work or school for recharging.

Some electric bicycles offer high tech extras such as LiFePO4 batteries that are good for a thousand recharges, regenerative braking that helps recharge the battery much as a Prius does, and internal gearing to generate more torque for uphill climbs. Most electric bikes use what is referred to as a hub motor. This is not a traditional gear or belt-drive motor but is built directly into the hub of one of the wheels. This motor contains two internal rings of opposing magnets that when power is applied causes the wheel to spin. Such motors need little service and never require oil changes, spark plugs or new belts.

Electric bikes come in several of styles. There are the traditional “beach cruiser” and mountain bike styles as well as electric folding bikes, tricycles and “road bikes”.   The electric folding bikes are particularly interesting. Smaller and lighter than a traditional bicycle, they easily fold up and fit into a car trunk and can be carried on a commuter or subway train with little effort. You can take the train to your stop, unfold the bike and pedal on your way. They are also useful for those who live in tight quarters and have no external place to store their ride.

For those of you that are moderately handy with tools, there are a number of electric bike kits on the market that allow you to adapt an ordinary bicycle into an electric bike. One company, Worldwide Electric Bikes, has a particularly well-designed kit that has many of the features I previously mentioned. These electric bike kits do not require a high level of mechanical ability to install. A few common hand tools, a basic understanding of how things go together and the ability to read directions is all that is required. However, if you don’t know the difference between a crescent and a hex wrench, you may wish to buy a pre-made bike or have someone install the kit for you. If you do choose to go the kit route, you can end up with a much more powerful and sophisticated bike for substantially less money than a factory built electric bike. 

Electric Bicycles in all forms have long been a staple of personal transportation in Europe and Asia where there are hundreds of thousands in operation. In the United States bicycles have traditionally been dominated by the toy or recreation market or for the dedicated enthusiast. In both Europe and Asia, cycling has been a traditional means of basic transportation. I believe that this is going to be more and more the case in this country. People are avidly seeking relief from the high financial and societal cost of automobiles. The electric bicycle, while not a panacea, is definitely poised to help provide a portion of that relief.

Electric Bicycles are inexpensive to purchase, require no license or insurance, have a negligible cost of operation and are totally “green”. So, what’s not to like?

 

http://www.worldwideelectricbikes.com

   

Danish Goes 'Green' Island


TheGrahamBaileyShow Episode 3 in Going Green

Scientists Ask For Higher CO2 Cuts at Copenhagen’s Spring

The International Scientific Congress on Climate Change was held in Copenhagen between 10th to 12th March and organised by the International Alliance of Research Universities (IARU): the conclusions will be published into a full synthesis report next June. Almost 1,600 scientific contributions of researchers from over 70 countries have been received, and more than 2,500 delegates attended the event.

Connie Hedegaard, Minister of Climate & Energy of Denmark said that we have “to avoid the unmanageable and manage the unavoidable” and she pointed to their example: this European country has become a net energy exporter in 30 years, creating a green growth as a stable solution of the 70s oil crisis. The messages of the congress are various. The risk that current trends of the climatic system will accelerate has a more defined and significant meaning: more probable abrupt and irreversible shifts, and we are already above the worst scenarios published by the Intergovernmental Panel on Climate Change (IPCC) in 2001. Thus the big problem is trying to at least slow down these trends if not reverse them. The experts tell us that fast regional and global mitigation strategies are needed and that the more we wait the more expensive and ambitious actions will have to be taken in the future. The fact that scientists have come to the point of saying that “Inaction is Inexcusable” means also that people who studied relentlessly for decades are frustrated by the inaction of governments, businesses and people: it is understandable given that their work has not been considered and used enough, if not at all, up to now. They are speaking louder and clearer now. The different roles of politicians and scientists have to be combined. It is time for leaders to rely firmly on science as a basis for tough and unavoidable decisions. A “societal transformation” is being asked for by a wide group of the most intelligent people on the planet including diffusion of sustainable behaviours, innovative leadership, removal of subsidies and reduction of “vested interests”. These are all very explicit messages to politicians and public alike: there is a lot of work to do between now and next December’s COP15.

In the final debate the Danish Prime Minister, Anders Fogh Rasmussen, summarised the six messages given by scientists as 6 keywords: Urgency (of the climate change challenge), Direction (long term target to be defined), Action (short term targets to be set), Fairness (to the poorest and most vulnerable), Opportunity (to originate large benefits), Governance (creation of a new global multilateral era). He stated firmly that “Business As Usual is dead” and asked his colleagues to follow Obama’s call for a Green New Deal, already asked for by public opinion and by many political parties in the world.

After the final debate with the panel of scientists an impatient Rasmussen asked for clear words on the CO2 emission target to be set in the new treaty. Prof. Daniel Kammen, Obama’s Senior Policy Advisor, stated that an entire new industrial revolution is needed to cut 1990′s CO2 emissions by 80% in 2050 and Prof. Stefan Rahmstorf agreed on this point. The feeling was that the other panelists didn’t mind… At this point the Prime Minister concluded that the ambition for COP15 can be this -80% long-term objective following the precautionary principle to avoid worse impacts (than the ones presented in 2007 IPCC report) already hypothesized by new works. Overall a more direct communication between scientists and policy makers took place in this huge meeting: now it’s time for delegations to study and prepare the ground for brave steps forward to be made by the international community in Copenhagen’s crucial Conference of the Parties #15. Will we be able to navigate better our “ship” in the solar system during the over 200 rotations it will make before then?

Written by Luca Marazzi on behalf of Responding to Climate Change.

For further information on Climate Change please visit the Responding to Climate Change website –
http://www.rtcc.org

*Next event: Copenhagen, 24-26 May 2009. World Business Summit on Climate Change


Analysis for Cleanliness

You cannot control that which you do not measure.

In more and more industries, the exact knowledge of particle contamination is gaining in importance. Contamination of materials in dimensions of a few micrometers was mainly of concern for the pharmaceutical and semiconductor industries. However, not only manufacturers of circuit board components, but also traditional car parts suppliers face new demands on particle recognition and contamination source identification.

Cleanliness for the automotive parts manufacturers has become a huge topic in today’s ever challenging continuous improvement world. The need to define, measure and control the levels of particulate contamination on product is the new norm for suppliers and automotive OEM’s.

Cleanliness directly relates to product warranties, reliability, performance and safety issues. It has long been known that a dirty product gives us poor quality and low life expectancy. The dirtier the transmission from new, the less time it will last.

It is crucial now to identify particles and their source so that effective elimination can be achieved. Residual contamination consists of particles that persist on the component’s surface after the final step in manufacturing. Such contaminants are introduced via parts from suppliers or arise during processing. After vehicle assembly, the contaminant particles can cause severe damage, loss of function or reduce the lifetime of the product.

Cleanliness is defined as the contamination level of a component surface. Common measures to quantify the cleanliness are mass of the contaminants as well as number, size of the dirt particles. In general, the customer will specify contamination limits. The supplier then has to maintain these levels and document them regularly by means of contamination analysis.

The analysis of the contamination has to be proven to not affect the result and to be effective in evaluating all the contamination present. Methods of extraction and evaluation are specified in the international standard ISO 16232. Particular attention must be paid to the extraction method to ensure no contributing factors are introduced to the evaluation. There are different methods of counting the resulting extracted particles but by far the most accurate, repeatable and cost effective is automated microscope analysis. The microscope with software can scan the filter membrane; sort the particles by size class and even determine basic material composition (metal, non-metal, fiber). Once the data is gathered a custom report can be generated based on the customer requirements.

For more information on cleanliness analysis, visit http://www.onclean.com

Chris Trower is the President of Onclean Labs Inc, an Ontario based lab specializing in third party cleanliness analysis testing.


Green Tip – Reuse It

It is good practice to reuse as much as you can. It will prevent waste and for plastic items help keep them out of dumps!

Items you can Reuse at least once:

* water bottles. as long as you keep them clean, you can reuse them several times. It will save you money just to refill the bottle with tap. refrigerate it and you are good to go.

* newspaper. you can use old newspapers to clean your windows and mirrors, as shelf liners and more. reusing newspapers can really help save on paper purchases, thus saving trees!

* donate or free-cycle. items like clothes, toys, books…almost anything can be donated or given away instead of tossed. just make sure it is clean and in decent condition.

* make compost. use your unused natural food items to make compost.

* batteries. stop buying one time use batteries and only purchase rechargeable ones.

* refillable. buy condiments, shampoos and the like in large containers and refill smaller user-friendly container for it. This will help you buy less bottles and use less plastic!

* bags. stop using paper and plastic bags. buy canvas bags and reuse them over and over again.

* paper. any time your printer messes up or you make an error when using paper, let your kids use it to color on. or, you can use it as scrap.

* clothing. use old socks, t-shits and cloth materials as rags, to clean the car or to dust with.

* egg cartons. these can be reused for arts and crafts, paint holders, taco items, or even to organize jewelry or small items.

* plastic milk jugs. these can be used for pots for plants or even to water them.

* cardboard boxes. go to a fun place with your kids that has a hill and have a summer sledding competition! cut large squares and use the cardboard as your “sleigh.”

As you can see, there are many many ways that you can reuse items you use everyday. Be creative and brainstorm about how you can make the most of everything and be a good steward to God’s planet!

Copyright © Green Christian Network, All Rights Reserved

About the Author: Cindy Taylor is a Christian stay at home Mom who love the Lord and cares about God’s planet. You can see her passion and writing at her website, Green Christian Network (http://greenchristiannetwork.com).

World Tech Update


Can You Be Clean, Green, and Legal?

You may have seen something on the news about Spokane, Washington where there is now a ban on dishwasher detergent made with phosphates. While this may seem to be an isolated case, there are actually several states (including the rest of the state of Washington) that will make dishwashing soap made with phosphates above a very small level illegal in 2010.

What is phosphate anyway and why is it used in dish washing soap?  Phosphate is an inorganic chemical that is a combination of salt and phosphoric acid.  Because it can clean things like hard water stains, and grease, phosphates are used in all kinds of things including dish washing soap. 

Why all the fuss?  Phosphate is a problem when it finds its way to freshwater rivers and lakes.  The phosphate encouraged the growth of algae which depletes the oxygen in these rivers and lakes, killing off fish and other wildlife. 

While there are green alternatives out there, deleting the phosphates from the dish washing soap can leave one unsatisfied with the resulting product-and a lot of dirty dishes.  Plus some of these green alternatives are pricier than their cheaper phosphorous counterparts.  This has caused people to travel outside their state to obtain contraband detergent from other states-which, of course, defeats the purpose of the bank in the first place. 

What should you look for in a green dish washing soap?  Are there green products that work as well?  While there is no direct substitute for phosphorous, but there are other substances that can be used.  How well they will work depends on a number of factors, perhaps the most important being the hardness of the water used for cleaning.

One ingredient that be used is a surfactants.  Surfactants are usually biodegradable and are used to provide cleaning power and increase the ability of the water to separate the soil from the dish. Anionic surfactants work well as detergents, but can be less than effective in hard water. Amphoteric surfactants are used for their foaming power and can often be found with anionic surfactants. There are other substitutes for phosphates, but these can be even more dangerous than the phosphates. They include nitrilotriacatic acid (NTA) and caustic alkaline chemicals (which are particularly dangerous when ingested-as sometimes happens with children).

It may take some trial and error to come up with the phosphate substitute that works best in your water.  It is unlikely that the ban on phosphates is going away, so it is better to start exploring the options now.  In the meantime, the soap manufacturers continue work on the perfect phosphate substitute, but there are some excellent alternatives out there.

“Dr. Robin”, the well known MLM Radio personality is and has built his “honorary” doctorate in the Network Marketing world and has had experience in numerous other network marketing companies. He is a nationally recognized expert in the network marketing business.Dr. Robin is the current host of his radio show, “Networking with the Blindguy” with up to 4.7 million listeners daily. http://drblindguy.com
Also time to help you with going GREEN. http://gobewisenow.com DR Robin will help you with going green with products that do work and are safe.


Green Millennium Photocatalyst

It is a Real Threat: Hazardous Waste

For those staying in urban and suburban areas, we enjoy the regular collection of waste and recyclable materials. However, what most of us are not aware is the waste that is brought to dumps is actually many times more toxic than it was 30 years ago.

Hazardous Home Wastes

It is surprising just how toxic our world has become in just a few years. Synthetic chemicals didn’t even exist in any significant numbers before the turn of the 20th century. In the past, home furnishings were made of natural materials, such as carpets, pillows, curtains, bath items and towels. The things that are in the most and close contact with us each day, especially those made before 1980, were made of sustainable and renewable resources.

However, this is no longer true today. Every time when we replace our furnishing, we are trashing away materials that could contain chemicals, such as batteries and electronics. These home wastes are part of the hazardous waste brought to dumps each day.

Hazardous Waste In Overwhelmed landfills

In many countries, the problem of hazardous waste is compounded by the crisis of overwhelmed landfills. The danger from this waste getting loose in the environment is even more serious and precarious than ever. Increased danger of containment systems being breached is very real.

As pressure on forest and agricultural lands mounts, erosion due to major storm events could unleash these toxins into the ecosystems that is already fragile and damaged. Hazardous waste is becoming an acute problem beyond management in many countries.

Ben provides consultancy to real and virtual estate owners. Eco-Renewable Resources is one of Ben’s interest, with particular business focus on Sustainable Development



The Resource Matrix Part 1 of 4

“The Resource Matrix is everywhere, it is all around us. It is the world that has been pulled over your eyes to blind you from the truth. You take the blue pill and the story ends. You wake in your bed and believe whatever you want to believe. You take the red pill and you stay in Wonderland and I show you how deep the rabbit-hole goes.”

In my last water efficiency article (Water-Efficiency: Why Most Advice You’ve Read is Absolutely Inefficient), we began a slow turn away from lighting with a discussion of the 80/20 Rule and how your little positive behavioral changes with water aren’t even a drop in the bucket when your other positive behavioral changes – making homemade pizza – evaporate the entire year’s ocean of benefits in a few tasty bites.

In a four-part series, we talk about a resource besides energy: water.

  1. Today, we begin far above this “turn off the porch lights and take short, icy showers” efficiency thing to show you how we got to where we are now both in fuels and in other resources.
  2. Next week, we introduce the resource called water, its parallels with fossil fuels, and its role in global warming.
  3. The following week, we continue going with the flow of water, when we show the parallel between the current hot Oil Wars and in the future cold Water Wars.
  4. And in the final week, we tie together the articles in a symphony of three movements, showing you how all the elements hold the Resource Matrix in place and how, like Neo in the movie, you can break the code that creates the graphical user interface and see the illusion for what it really is. (At least, my version of it, anyway.)

Ready to take the red pill and see how deep the rabbit-hole goes?

We start with one of the most boring subjects known to college students, one birthed out of the Enlightenment when extremely titled, idly rich, powdery wig-headed fancy foppish men dressed like women and walked in high heels and squealed like school girls:

Economics: it’s totally insane

Economics is described as the science of allocating scarce resources. Since it’s the study of human behavior, it’s a social science rather than a physical science.

And although any individual’s behavior may not be predictable, individuals as a group can be. Kinda like the weather: you don’t know much about a single raindrop’s effect but you can track the overall storm and predict what’s next.

Economics likes to fool itself that it can predict behavior based on the assumption that people make rational choices. Understand what people think and you understand what choices people will make.

It unfortunately leaves out the other part of being human: human behavior based on emotions.

And emotions weigh heavily in how we interact with each other, especially in exchanges of value.

Maximizing returns:
“I want your goodies for nothing”

Economics recognizes that people are motivated by self-interest to maximize their benefits at the lowest cost.

On an individual basis, this can turn into a “win-lose” proposition:

  • I want to acquire the best stuff for the cheapest terms
  • I want to dispose of the lousiest stuff for the greatest terms

In short, you want diamonds and gold for nothing and they want to give you useless junk for a king’s ransom.

May the Force be with you:
getting diamonds and gold for nothing:

Economics comes out of 18th century political economy, which studied production, buying and selling, and their relations with law, custom, and government. Political economy itself comes out of moral philosophy.

This moral philosophy apparently had room for colonialism, which comes pretty close to getting your diamonds and gold for nothing: forcibly take over a country and use its people to extract its resources to be reallocated to your bank account. And make sure nobody but you has any say in the matter.

Social good in the equation:

A few people didn’t see the morality in this philosophy. Enter the lousy, meddling individual do-gooders like Elizabeth Cady Stanton, Mohandas Ghandi, Martin Luther King, Jr., Upton Sinclair, and many others who messed with the “I want your goodies for nothing” crowd.

And some of the individuals do-gooders formed their own organizations like the Sierra Club and Greenpeace.

They all worked to increase awareness that there are alternatives to being forced to give away your diamonds and gold for nothing while having no say in the matter, and worked to change deals from “win-lose” to “win-win.”

The “I want your goodies for nothing” crowd, who could only lose in the change to “win-win,” found their salvation in the late 1800s with the rise of modern psychology (the scientific study of mental functions and behavior). Applied to politics, it’s called propaganda. Applied to spirituality, it’s called religion. Applied to commerce, it’s called marketing and advertising.

All these applications are forms of hypnotism, and are based on the proven principle that if you repeat anything enough times, including a falsehood, your audience will grow to believe it and then to defend it as the truth.

The “I want your goodies for nothing” crowd used economics to hypnotically declare for 250 years that fossil fuels, the air, and water were without cost. They called them “free goods.”

And they used force (“Oh yeah, and what the hell are you going to do about it?”) to declare that pollution had no consequences.

What’s an Oxymoron?
“Free Good” in economics

The free good is a term used in economics to describe a good that is not scarce. A free good is available in as great a quantity as desired with zero opportunity cost to society.

Earlier schools of economic thought proposed that free goods were resources that are so abundant in nature that there is enough for everyone to have as much as they want. Examples in textbooks (even in the 1980s) included fresh water and the air that we breathe. However, these are now regarded as common goods because competition for them is rivalrous.

In short, there is no free lunch.

An additional moral philosophy:
“There’s a sucker born every minute”
becomes
“How can I help you help me?”

The “I want your goodies for nothing” crowd continues to rise early and work late to craft their “win-lose” deals every day.

Yet, out of those rising early and working late, a small radical fringe discovered the curious fact that if you don’t beat a dog bloody every time you see it, it’s less likely to bite your hand off, and it even might go out and hunt down a squirrel for your evening stew.

Their moral philosophy became a hybrid offshoot.

The Hybrids still want your goodies, but they are willing to help you get your goodies with less pain and damage to yourself so you’ll be willing to come back to them and hand over more of your goodies.

Both use the same mind-numbing hypnotic slogans: “We care about you.”

The difference is the Hybrids actually do some of those same things that someone who cares about you would do. Even if they don’t actually give a hoot about you. Contrast that to the “I want your goodies for nothing” crowd, who merely sends you more hynoptic slogans when they want your goodies.

Where Do You Want to Go Today?
Everywhere but here

We’ve all awaken to the shocking realizations that:

  • finite energy resources will run out
  • actions have consequences, and the consequences of our actions are already visible, rather scary, and quite irreversible, and
  • the “I want your goodies for nothing” crowd hasn’t been telling the truth

In Aldous Huxley’s Brave New World, you could just pop some soma and totally trip out.

But the cowardly old world we’re experiencing has quickly turned into a total bummer of a bad trip, man. Down with the Establishment and praise the Collective.

We’re all in this together, or
Toss the lousy, greedy bastards overboard

The decades of the Do-Gooders increasing our awareness of possible “win-win” possibilities and of the Hybrids backing their “we care about you” lip service with actual service has brought us to another realization:

There’s a price to everything, and if I don’t pay the price, someone else will, and somehow, some way, on some sunny day, they’re going to get even and make me pay.

And this has been an important change in the understanding of energy efficiency and global warming: the environment has a limited capacity within our human-lifetime periods to absorb civilization’s byproducts and transform them into resources. It usually needs geologic time to turn dead trees and critters into oil and gas. In the meantime, the trash piles up in the streets.

The solution: create less trash.

Thanks to the Do-Gooders, we have greater awareness or our actions and the desire to change, and have the Hybrids offering ways to change.

And the result is a shift of power away from the “I want your goodies for nothing” crowd. It’s now Power to the People.

But wait, there’s more …
to the Resource Matrix

Just because you know about fossil fuels, their finite amounts, their polluting, warming effects on the environment, and alternatives offered by the Hybrids – even if you have done your part to the best of your ability to reduce, reuse, and recycle — you haven’t escaped the Resource Matrix.

Energy to power our lives is one component of the Resource Matrix. And it’s the most visible in discussions of global warming and being resourceful. But there’s more:

Coming Attractions!

In the next three articles, we will talk about concepts concerning the resource that makes up 75% of the planet and 75% of your body:

Water.

You’ll learn that, although 75% of the planet is water, only 3% of water is potable (can be consumed), and of that 3%, only a small fraction is available, and of that small fraction, only a small fraction is potable, because the rest is polluted for hundreds of years to come.

You’ll learn how the actions of an illiterate, lice-infested, foul-mouthed peasant on the other side of the globe affects you where you are.

You’ll learn how, unlike oil, water is transferred invisibly from poor to rich by sleight of hand, like paying your utility bill through your online bank account.

You’ll learn how poor water decisions, rather than fossil fuel’s atmospheric effects described in Al Gore’s An Inconvenient Truth, leads to those drybeds of the formerly humongous Aral Sea and along the Amazon.

You’ll learn how to measure the global water impact of any nation, city, corporation, even yourself – to the nearest gallon or liter.

You’ll learn the little changes you can make – the water equivalent of “change your incandescent lightbulbs to compact fluorescent lamps” – and still be able to take your wastefully long showers.

And all of this is for one purpose:

To help you see the Resource Matrix, everywhere, all around you.

And now I would like to offer you free access to powerful info on energy efficiency that’s easy to read and cuts through all this “green” information clutter — so you can literally start making positive changes today.

You can access it now by going to: http://www.a19.com/pub/articles/

From Cinnamon Alvarez: Founder, A19 — woman-owned green manufacturer of hand-made ceramic lighting fixtures